Here are some of the most important aspects to consider when pricing your services:
How many years of experience do you possess?
Based on your estimate, your asking price should reflect your skills and abilities, and whether you’re a beginner in the field, an intermediate or an expert freelancer with years of experience and a strong portfolio.
What tools do you need to provide this service?
What databases do you use to conduct your research? What tools do you use to transcribe a video? What certifications/courses do you need to provide a project’s deliverables? Based on your estimate, your asking price should reflect your ability to use complex databases and to work with complex tools.
How much are your competitors charging for their services?
Knowing the market where you operate is important to determine how to price your services.
This is because there are standard rates you must not exceed (unless you are a scholar) and a minimum threshold you must not go below in order not to lose the employer’s trust in your capacities and the quality of output delivered.
Getting inspired by the pricing of similar freelancers who share your passion, background and offer the same services is also key to determine what to price for your services.
How long does it take for you to provide this service?
Content creation is different from content writing, translation or transcription. Each service requires a certain level of speed, pace and even project division into different milestones. Based on your estimate, your asking price should reflect the time you spent to deliver a project’s deliverables.